The Birth of a Professional Web Site
Writing Headlines That Sell
The Web Design Learning Process
Your Strategic Web Design Plan
Basic Web Design Guidelines
Essential Web Site Components
Essential Web Development Tools
Search Engine Preparation
Web Page Optimization
Writing Effective Sales Copy
Launching Your Web Site on the Internet
Promoting Your Web Site

Search Engine Optimization - SEO
Google's PageRank Explained
Importance of Keyword Research
Link Popularity
The Google Sandbox Explained
Writing Effective ALT Text For Images
Choosing your Meta-Keywords

Search Engine Marketing - SEM
Networking Your Marketing Strategies
8 Ways to Build a Bad Web Site for SE
Highly Targeted Sales Generators

Misc
Browser Review

Tips and Tricks
How to Choose a Web Host - FAQ
Design your Web Site for All Browsers
How To Save Money on a Website

How To Save Money on a Website

Know what you want
Make sure you know why you want a website and what you want your website to do for you.

Write down some short term and long term goals. Establishing an Internet presence for your business is an important step – make sure you do it right! You need to have a clear vision before you start.

Surf the internet
Compile a list of websites that appeal to you in aspects of: colour scheme, content, layout and other related design properties. This will help your web designer factor in your personal tastes and preferences into the design process and produce a website you're proud of!

Plan the content of your website
Draw a hierarchical tree menu structure (site map) so that you can see how everything will fit in and write down the names of your pages. You know your company better than your web designer! Write the content for your website – even if it is just in bullet points, a skilled copywriter can always step in from there. Keep in mind you need to write for your website visitors. As always, content is king.

Take some pictures for your website
Snapshots of staff, products, or your work environment improve the visual appeal of your website and familiarize your customers and potential customers with your business. You can save a lot of money by providing your website designer with photos you have taken yourself, rather then having them source relevant stock photography online.

Find a competent web designer
Make sure you choose carefully. Find a web design company that you feel comfortable and confident with in terms of credibility, portfolio, price and overall professionalism.

Interested in obtaining another independent quote on your website project? Please contact our web design team with your requirements and we will get back to you within 48 hours. Our engagement model includes a comprehensive pre-project checklist & guide to help you further establish your website objectives.

top